Purissima Maxima – 70% Chocolate with no Added Sugar
The Tiroler Edle Purissima Maxima is a chocolate with no added sugar, which naturally contains sugar. Made only with natural milk sugar from the rich milk of the Grey Cattle and top-quality chocolate mass (Rio Caraibe), this cocoa bar is handmade in Austria by Hansi Haag. Despite this, it is balanced and not too bitter.
We can hardly believe that this chocolate consists of only 70% cocoa and 30% milk. Even though no sugar has been added, apart from the naturally occurring sugar in cocoa beans and milk, this chocolate cannot be described as sugar-free, as it contains more than 0.5% sugar.
Purissima Maxima – Chocolate at its purest
Innovative products are sometimes difficult to categorize within traditional classifications, such as the popular Purissima Maxima with no added sugar. Since no sugar is added to it, it cannot be called chocolate. The sugar contained in Purissima Maxima comes solely from milk, which naturally contains sugar. Tiroler Edle now uses the term "cocoa bar with milk 'without added sugar'" approved by AGES.
Tiroler Edle – Chocolate with the milk of the Tyrolean Grey Cattle
Far from being grey, the uniquely good chocolate made from the milk of the Tyrolean Grey Cattle is by no means a grey mouse when it comes to creations and packaging. Hansjörg and Christoph Haag are always coming up with new creations for the delicious fillings: such as those with caramel and salt crystals. Therese Fiegl has given the Tiroler Edle equally creative packaging. Brown at the bottom indicates a milk chocolate, grey at the bottom means a fine dark chocolate is hidden in the pretty paper sleeves. At the top, the bright color reveals which filling is hidden in the chocolate. For example, apricot is orange at the top, raspberry is red, and nougat is blue. To protect quality and taste, the small bar is wrapped in foil, which is environmentally friendly, made from cellulose, and thus plastic-free. We highly appreciate this.
